Definitely, though it's handy for them to also have natural charisma, makes them more likable.

For sure

Both are very important. I personally have to find the celebrity likeable on their own without their talent. Some people can be super talented, but I can't stand them because I don't like how they are off screen. It's also the same if I find someone really endearing but they have no talent, they are still likeable to me.